Monthly Archives May 2011

CatherineHall Editorial-36

Is he really smoking – a cigar? That’s what everyone who sees this photograph asks me. Well, no – but he is chewing on it. A lot of good photographers depend on mad artistic skills, but what nobody tells you is that a lot of it depends on luck as well. My trip to Havana […]

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When I attended Lawrence Chan’s SEO workshop a year ago at the home of fellow photographer, Gene Higa, I was pessimistic about actually learning anything. SEO was a mind-boggling subject for me – even though it is really important, I just didn’t have the patience for it. Two hours with Lawrence, better known by his […]

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I recently lost someone very close to me to cancer and this loss has been a lot more trying and complex than I could have ever imagined. Having to work through the grief and pain of loss has been quite trying. My achievement of the week? Starting to find relief and peace (I know its […]

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CatherineHall Editorial-81

Canon EOS 5D | 33mm | 1/50 | f/20 Living in an urban area – and being used to machination and industrial products, we can often take our wonderful natural resources for granted. When Adobe sent me and a few other photographers to Tasmania a while back, the simple ways of the people opened my […]

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The main marketing avenues available to photographers in the past were referrals, ads and publication. Although these methods are still predominant today, photographers can now promote their services and work to a previously untapped mass audience because of social media. Seth Godin predicted the opportunity economy even before social media became the powerful force it […]

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